Crew
Ekiti Ross-Walcott, Yessenia Gonzalez and Jonathon Rocha
Ekiti Ross-Walcott, Yessenia Gonzalez and Jonathon Rocha
Problem
COVID-19 has made farmer’s market attendance and grocery shopping for produce harder to access and achieve safely and easily. Therefore, design a service within a mobile application that allows a user to find and access local farm and co-op services (or nurseries) that sell plant start seedlings for the user’s consumption and exchange needs.
Solution
Create a service and develop a mobile application experience concept for the target audience. Gather photos of operations on the farm and implement storyboard and video scenarios. Come up with user personas to identify the target audience. Make application mockups, wireframes, video scenario, a user flow chart, a style guide document, a user journey map and a storyboard. Wire-framing: interface and navigation in app setting. Create app components and infrastructure in Adobe Xd. Establish a color palette, typographic elements and photographic representation for brand.
Programs
Google:Â Chrome, Gmail, Search, Drive, Forms, Docs, Slides, Jam Board
Adobe Creative Cloud: Adobe Xd, Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Adobe Premiere Rush
Other: iOS, MacOS, Slack, WhatsApp, QuickTime Player, zoom.us, otter.ai, LinkedIn Learning, Microsoft Word, Numbers
poster pg. 1
Sketches + Concept Development
journey map
style guide
poster pg. 2
